CASE STUDIES

How EconoMed’s Medical Supplies Went Viral on Pinterest with Zebra Techies Solution

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  • Client EconoMed
  • Company EconoMed, the UK’s one-stop shop for premium medical supplies, serves healthcare professionals and institutions with over 5,000 essential products. But when it came to Pinterest, their presence needed a remedy.
  • Goal Boost online visibility, skyrocket lead generation, and drive sales—without inflating the ad budget.

Challenge

Despite quality products and competitive pricing, EconoMed’s Pinterest ads were flatlining: poor CTR, high CPC, and minimal conversions. They needed more traction in a visual-first platform.

Solution

Solution by Zebra Techies Solution (ZTS):

We did a performance-based Pinterest Paid Ads strategy—reimagined visuals, laser-focused targeting, compelling CTAs, and real-time A/B testing. Every element was fine-tuned to convert intent into action.

Results

Results

  • +70% Impressions: More eyes, more interest
  • +45% Click-Through Rate (CTR): Scrollers turned into clickers
  • +35% Conversion Rate: Browsers became buyers
  • –28% Cost Per Click (CPC): Better results at lower cost
  • –20% Cost Per Action (CPA): Efficiency at its best
  • 5x Return On Ad Spend (ROAS): Every pound spent returned fivefold
  • 2.3x Return On Investment (ROI) growth
  • +60% increase in qualified leads

Conclusion

With Zebra Techies Solution, EconoMed’s Pinterest strategy didn’t just perform—it thrived. More leads. Less cost. Real results.