How We Helped a Travel Company Get 10,000+ More Visitors - A Google Organic Success Story

Travel and tourism have undergone a significant transformation in recent years - all because of the opportunities provided by the Internet. Everyone has smartphones and internet connections these days. That’s why in this modern world, instead of going to travel agencies and using the printed catalog or asking a consultant, people prefer to put their queries first on search engines like Google. This means that being stored in the search results list is particularly vital for travel companies.

The interesting fact is here - 93% of online usage interactions begin with a web search. And, many studies indicate that approximately 75% of the users never scroll beyond the first page of the search results. So, it’s pretty much clear, if your travel website has top rank on Google, you are likely getting more visibility, and clicks.

 

If travel companies focus on their SEO and online marketing, it can help them with their business a lot. More and more people will become aware of their travel website, offerings, itinerary and budget plan and ultimately, book trips with them.

 

But, not every travel company can hold the no1 Google search position. SEO is a competitive thing - and you need a solid strategy and the best guidance from a top travel SEO agency in India. These experts will help your website get a ranking on the first page of search engines. 

 

Let’s Learn about the Good Things About Organic Search and SEO for Travel Companies

 

Reaches More People and they become more aware of Your Brand

 

Studies show that when a travel company appears on the first page of a search engine, more people come across the company’s brand. Customer’s familiarity also makes them trust organizations that are ranked at the top of the search list. This implies that; an increased number of visitors to the website and thus more people get to know about the brand. While the person may not click on it at first, having the company name come up frequently in the searches ensures it is familiar to them.

 

Saves Money on Marketing

 

SEO is more affordable in the long run as compared to paid advertisements. Google alone receives more than 5 million searches within a single minute.

 

Once a travel company is occupied with good rankings and it continues to receive a stream of visitors organically, they do not need to pay for a click. This assists travel companies in utilizing their marketing money effectively.

 

Right Visitors Who Are Likely to Make a Booking

 

SEO targets users who are actually interested in the kind of service or product that the company offers. Such visitors are more likely to use services of the company and travel with them, making the desired reservations. When the travel companies pair up with one of the top travel SEO companies in India, they see magic start to happen. Using the right keywords, implementing the best strategies, analyzing competitors’ performance and their strategies - all these make the website super appealing to people who visit their sites and consequently become a customer.

 

Improves the Website for the Users

 

Some of the aspects of SEO include; optimization of the website to enhance ease of use. This means making it fast to use, compatible with mobile phones, and making it easy to search for things. If the website is used as active and enjoyable, people spend more time on it and therefore are more likely to book a trip.

 

Results That Stick

 

SEO benefits do not disappear easily just like some other methods of marketing will do. And, once an organization has top rankings, it can maintain them with continuous SEO efforts. This gives the company a steady flow of visitors and potential customers over time, helping the business grow.

 

Zebra Techies Solution (ZTS) - The Leading Travel SEO company in India

 

Zebra Techies Solution (ZTS) helps businesses with online marketing. Our services include SEO, social media, and pay-per-click ads. We offer top-notch services at the most competitive rates. Our team works to make websites show up more in searches and get more visitors. This helps businesses grow over time.

 

A Successful Case Study: Driving 10,000+ Visitors for a Travel Company

 

Zebra Techies Solution (ZTS) recently helped a travel company that wasn't getting many website visitors. Through a comprehensive and well-planned and executed SEO strategy, this company was able to increase the travel company's organic traffic and overall performance.

 

Let’s take a look at how all this happened

 

Zebra Techies Solution (ZTS) offers free website analysis. So, the travel company first requested a free website analysis and they got a very affordable quotation for the SEO service. 

 

What We Found After Website Analysis

 

Using the latest software, tools, and expertise, they identified several issues -

 

• First, we found that the website had a low Poor Domain Authority (DA) Score:. The DA score is what affects its credibility and ranking potential.

 

• Next, we saw, many links on the site were broken. And, this was causing a poor user experience and also negatively impacting SEO.

 

• Another crucial thing our experts discovered was the site’s pages were loading slowly. And, this is why there were higher bounce rates and lower search engine rankings.

 

• Also, the content on the website did not effectively target the right keywords. So, it was quite hard for search engines to rank it for relevant searches.

 

• Apart from the mentioned ones, there were other problems like missing meta tags, non-optimized images and poor mobile responsiveness.

 

How We Addressed the Issues

 

Once the problems were identified, our experienced SEOs and digital marketing professionals started fixing them one by one.

 

• We immediately started building high-quality backlinks from reputable websites. This was to boost the DA score. We create shareable content and reach out to relevant sites for link-building opportunities.

 

• Our team conducted a thorough link audit and we started repairing or removing broken links. This technique helped us ensure all internal and external links were functioning correctly.

 

• We were also concerned about the slow site speed. So, we optimized the site’s performance. Here, we compressed images, leverage browser caching, minimized HTML, CSS, and JavaScript files and performed other optimizations.

 

• Our team conducted comprehensive keyword research. This was done to identify high-traffic, relevant keywords. Next, we implemented these keywords into the website’s content, blog posts, meta descriptions and headings.

 

• For technical issues, we updated meta tags, optimized images and did a lot of other technical stuff. We wanted to make sure the site was fully responsive on all devices. Plus, we also improved site structure and navigation to enhance user experience.

 

So, What Happened Finally

 

After creating and implementing the plan for travel SEO, the team at Zebra Techies Solution (ZTS) started monitoring the performance of the site. Our team regularly added new content to the website and kept fixing technical issues as they came up. We continuously worked on getting more good links from other sites. Because we follow white hat SEO rules and we value good quality backlinks. 

 

Finally, the results of Our efforts sharted showing up.

 

The good thing here is the client trusted us since at the very beginning we were transparent about our SEO services. We never promised we would bring results overnight. We made it clear that SEO takes time and this client was with us, trusted our efforts and was patient.

 

Within six months, the number of people(traffic)coming to the site from search engines increased by 150%, which is 10000+ visitors. YES!

 

The travel company's website started appearing on the first page of Google results for several popular travel-related searches. 

 

Since now the website has better content and improved website performance, visitors stayed on the site longer and looked at more pages. 

 

And, more than our team, our client was happier seeing this result.

Final Words

 

This success story highlights why investing in SEO is so important for travel companies. And, for that, you need to partner with the best affordable travel SEO company in India.

 

At Zebra Techies Solution (ZTS), we solely believe in our expertise and strategic approach. We can’t bring changes overnight. If you are doing SEO, you need to be patient and then you will get amazing results. 

 

However, all this can be possible with the right SEO strategies and tactics. Moreover, Google itself has many updates and regulations. We follow all that and stay updated on the latest algorithm and other changes. 

 

If you have a travel business and have the desire to boost the performance of your business online, invest in SEO.

 

We are here to help. We have access to all the latest technologies, tools, software and the best pool of talents to bring expected results within the timeframes. 

Visit our official website now! Request a free website analysis and quotation today!