• PPC Keywords are most Expensive: – You will be surprised to know that around 97% of total money comes from online pay per click advertising. That is the reason why this effort has been made. Actually I wanted to find out the most expensive keywords and here is the detail. These keywords are the basic source of Goggle’s revenue. In this concern I have to say that Google can earn a maximum of $50 per PPC.

 

  • The 50 most Expensive Keywords in Adwords Advertising :-
Name of the keywordsAverage CPCMonthly    Searches
car insurance quotes

$70.03

110,000

auto insurance

$69.41

110,000

crm

$58.22

110,000

insurance

$36.08

110,000

ira

$34.97

110,000

scholar

$34.90

673,000

roth ira

$33.56

110,000

google finance

$25.67

823,000

doe email

$21.36

135,000

solar eclipse

$20.83

110,000

call home

$20.52

201,000

college

$18.69

135,000

speed of light

$18.54

110,000

howard university

$18.29

110,000

student loans

$18.08

201,000

where

$18.03

135,000

citrix

$17.64

110,000

psychology

$17.28

165,000

cloud

$16.62

110,000

heat

$16.50

246,000

university of chicago

$16.44

135,000

cocaine

$16.42

135,000

voice

$16.37

550,000

V.I.S.A.

$16.26

110,000

corbin bleu

$15.82

110,000

health insurance

$15.68

246,000

locksmith

$15.54

165,000

secu

$15.35

450,000

salesforce login

$15.11

201,000

university of pennsylvania

$14.99

110,000

bachelor

$14.70

201,000

the general

$14.44

135,000

business cards

$14.43

301,000

masters

$14.42

110,000

mobile

$14.41

110,000

payday loans

$14.39

246,000

payday loans online

$13.90

110,000

xarelto

$13.89

110,000

medicare

$13.48

368,000

american university

$13.31

110,000

livemixtapes mobile

$13.30

110,000

bankruptcy

$13.22

110,000

mucus plug

$12.93

110,000

a.a.r.p

$12.78

450,000

hdfc netbanking

$12.78

135,000

personal loans

$12.70

135,000

pele

$12.46

135,000

storage units

$12.11

135,000

lords of pain

$11.97

110,000

solar system$11.46165,000

 Data on the basis of March 2015

You may check more keywords that are the sources of Google’s money at the following.    http://www.my7minutesite.com/list-273-of-the-most-expensive-keywords-in-google-adwords/

  • If you have to Bid Such Keywords: – Now, if you have to bid one such keyword for advertising, you have to pay high cost for the same. If you are going to start the PPC campaign using these Google ad words keywords, there are several tricks to follow and that will bring your expected ROI. You must have a look :-
  1. Use your specific keywords that are mostly relevant to your site. You can use a keyword tool to specify those. The benefit of using such keywords is that you are investing the money for assured ROI.
  2. It is very true that high quality score has the power to reduce your CPC cost. You are to try your best to raise quality score. You can improve your quality score by adding more targeted ad text and landing pages.
  3. Always think about landing page optimization that people are better responding to them. There must be exciting offer prices so that visitors become more interested to your site.
  4. Negative keywords are sometimes used to specify what type of keywords will be profitable and relevant to you.

So, these are all about the top expensive keywords and a vision how Google is gathering more money. I want to hear your comments. So, do not forget to leave your responses.