While you operate anything online with the intention to grab the interest of the online users, you are bound to optimize your website using expert SEO tricks and techniques. SEO is an integral part of the web-based world that aims to help a website to rank higher on the top SERP results.

“Search Engine Optimization is a process that tends to maximize the number of visitors into the website by optimizing the website in a manner that it appears high on the list of top SERP results.” 

The digital marketing experts are increasingly getting aware of the importance of organic SEO techniques and are trying to expertly optimize the website in order to rank it higher on the top SERP results. Optimizing a website is not a very easy task and requires the expert guidance and support. The top SEO consulting firms in India extend that support and guidance to the digital marketers in a highly proficient manner that tends to rank the website higher on the popular search engines.

Marketers operating on the online platform use different types of web hosting sites to build their websites. One of such web-hosting site is Squarespace. It is one of the popular site building types among the photographers, musicians, small restaurants, etc.

In simple terms, “Squarespace is a SaaS-based network-integrated content management system”, which you can use for blogging, hosting, site building, etc.

Website builders, who have an experience of using the previous version of Squarespace site, tend to consider it bad for effective SEO implementation practices. Having a website that does not allow you to implement the Meta title and descriptions are the poorest websites for SEO functionality. But the latest version of Squarespace has a lot many SEO features.

The top SEO features utilized for optimizing a Squarespace website are:

  • Site Theme:

    Theme is the most crucial element that affects the SEO optimization of the website. Remember Google only target the text on the page and if the theme chosen has less space for text than your site’s SEO is definitely going to be effected.

  • Site Page Title and Description:

    Site Page title and description is another very important element of Squarespace website SEO. If you have implemented the page titles and descriptions with targeted keywords describing your business appropriately, then your homepage will show in Google and Google will able to rank you on the top SERP searches. This is the top SEO implementation processes that one should adapt for their website to attract greater number of visitors into their site and acquire better organic ranking on popular search engines.

  • Content:

    The content on your website is the foundation for the rest of your on-site SEO. A uniquely created comprehensive content helps a website to get optimized well that in turn impact the SEO of the website and help rank better on the top search engine rankings.

  • Site Meta Titles and Descriptions:

    Title tags and Meta descriptions are very important for optimizing your website pages effectively. Squarespace creates template-based Meta tags and Descriptions for each page, which is the largest drawback of this web building platform.

  • Image Descriptions:

    Image descriptions are quite important to add value to your blog images. This is one of the top SEO optimization tricks used to rank a website in the top SERP searches.

  • Sitemap:

    Squarespace automatically generate XML sitemap for you that is the nicest SEO feature for ranking a website on the top SERP searches.

Thus, if you wish to optimize your Squarespace website, then using the above-mentioned SEO techniques should be helpful for you rank the website on the top searches of the popular search engines.