Zebra Techies Solution (ZTS) Driven $14k Sales through PPC Campaigns: A Story of Success

In this era of digital marketing, every business, whether it be a small or a bigger one, has only one milestone— achieving sales. No wonder it is a challenging puzzle to solve in this competitive landscape unless you have the right strategy and technology with a perfect execution plan. 

Seeking expert help? Here's where we come in. Being the leading PPC agency in India, Zebra Techies Solution (ZTS) has served so many eCommerce businesses to achieve their sales goals with our forward-thinking strategies and effective SEM techniques. Our PPC experts can help even small companies edge over this competitive landscape with meticulously designed PPC (Pay-Per-Click) campaigns. 

Recently, we have driven around $14k in sales for Little Thinker, a small business based in the UAE, through our PPC campaign. Let us tell you the path to achieving this success!

ZTS’ PPC Campaign Strategies for Little Thinker

At Zebra Techies Solution (ZTS), we believe that success is not just about the numbers but meticulously crafted strategies and innovative solutions that fetch the maximum outcomes. 

Even being a successful business and having invested in multiple marketing strategies, including PPC campaigns, Little Thinker struggled to get high-volume website traffic and convert it into the maximum sales. That's why they turned to us for the desired outcomes— Revenue growth and increased conversions. 

Our team of PPC experts stepped in with a strategic data-driven approach and innovative solutions for their PPC campaign that resulted in $14k in sales just within a couple of months. Here's our success formula in brief:

Detailed market research-

Our PPC experts started the strategic approach by conducting in-depth market research. Our research involved evaluating the target audience of Little Thinker, including their preferences, online behavior, and most importantly, the common keywords used for searching the educational products they sell. In this way, we collected data on audience demographics, search volume, and keyword competition using the latest analytical tools to craft an innovative and effective campaign for PPC advertising. 

Creative Ad Copy development-

Next, our PPC team moved to crafting creative and compelling ad copy to draw the attention of the target audience. With our best team, we strived to create multiple versions of ad copy highlighting the USPs of Little Thinker to ensure which one could best convey the message to the customers, including fostering interactive nature and creativity in little ones, educational value of the products, etc. After finalizing the ad copy, our experts designed attractive visuals with CTA buttons to include in the PPC ad design. 

Keyword selection-

To design a successful PPC campaign, we conducted comprehensive research for high-intent keyword selection that would reflect the vision and mission of Little Thinker. Leveraging our data-driven techniques, we picked broad, long-tail, and exact keywords, such as ‘interactive learning tools for kids’ or ‘educational games’, to achieve the maximum conversion. 

Landing page optimization-

Driving traffic through high-intent keyword selection and creating compelling ad copy content is just half the battle. Optimizing the landing page once the users click on the ad is a crucial step in fetching conversions. That’s why we created a landing page that was not just user-friendly or visually appealing but relevant to the ad content crafted for the PPC campaign. To drive the maximum conversions, we refined CTAs, layouts, and the content on the landing page through A/B testing.

Constant optimization and monitoring-

The success of a PPC campaign depends on how effective it is, which requires constant optimization and monitoring. As the best eCommerce PPC agency, our commitment is always to achieving success by driving the maximum sales within a short timeframe. Our highly experienced team of PPC experts kept an eye on its key metrics to ensure its effectiveness, from cost per click (CPC) to click-through rates (CTR) to ROI and conversion rates. With constant oversight, we made real-time adjustments as required from time to time, such as bid adjustments, tweaking ad copy, budget relocation for higher-performing keyword selection, etc. 

 

Results Beyond Expectations

At Zebra Techies Solution (ZTS), our PPC team’s expertise in planning and implementing data-driven strategies brought impressive results for Little Thinker in just a couple of months. After a well-executed PPC campaign, we managed to drive the maximum sales of $14k from the initial $8k sales. Even with a limited budget, our experts delivered the maximum ROI, leading to a huge success for this small business. 

So, what are you waiting for? Want to drive business growth through PPC advertising campaigns? Connect with us now!