CASE STUDIES

How Zebra Techies Solution (ZTS) Amplified Chemical Iran's Global Reach Through LinkedIn Advertising

  • Client Chemical Iran
  • Company Chemical Iran – Established manufacturer and exporter of chemicals and petrochemical products since 2011, serving markets across America, Europe, Africa, Middle East, Asia, and CIS countries with banking and documentation support through partner companies in Dubai and Turkey.
  • Goal To increase international business inquiries and expand market penetration through strategic LinkedIn advertising.

Challenge

Despite having extensive manufacturing capabilities and global export experience, Chemical Iran struggled with digital lead generation and brand recognition. Their LinkedIn advertising efforts yielded minimal results with high cost-per-lead and poor targeting, limiting their ability to connect with key decision-makers in international markets.

Solution

Solution by Zebra Techies Solution (ZTS):

Zebra Techies Solution (ZTS), selected as Chemical Iran's digital marketing partner, implemented a comprehensive LinkedIn advertising strategy. This included:

  • Development of industry-specific ad creatives highlighting product quality and international compliance
  • Creation of geo-targeted structure focusing on high-potential markets
  • Implementation of specialized audience segmentation by industry and decision-maker role
  • Optimization of landing pages for specific chemical product categories

Results

Results (within 5.5 months):

  • 340% increase in qualified business inquiries
  • 75% reduction in cost-per-lead from LinkedIn
  • 210% growth in international market reach
  • 60% higher engagement from procurement specialists

Conclusion

Through Zebra Techies Solution (ZTS)'s strategic LinkedIn advertising approach, Chemical Iran significantly expanded their global market presence and lead generation capabilities, establishing stronger connections with international buyers and positioning themselves as a premier chemical exporter in competitive markets.