CASE STUDIES

How Zebra Techies Solution (ZTS) Boosted Saudi Arabia Visa's Application Volume Through LinkedIn Advertising

  • Client Saudi Arabia Visa - Amit Arora & Nitin Arora
  • Company Saudi Arabia Visa – Reliable visa assistance company offering document translation services, application review, and expert team support for individuals and businesses seeking entry to Saudi Arabia.
  • Goal To increase business visa application volume and establish service authority through targeted LinkedIn advertising campaigns.

Challenge

Although Saudi Arabia Visa offered dependable visa services, they encountered strong competition and challenges in gaining digital visibility among business travelers. Their past LinkedIn marketing delivered inconsistent outcomes, with high costs and insufficient targeting accuracy, restricting their access to corporate travel planners and business professionals.

Solution

Solution by Zebra Techies Solution (ZTS):

Zebra Techies Solution (ZTS), engaged as Saudi Arabia Visa's marketing transformation partner, developed a focused LinkedIn advertising strategy. This included:

  • Developing targeted segments focused on corporate travel managers and business leaders within specific industries
  • Designing ads that highlight the simplified application process and emphasize service efficiency
  • Including success rate data in ad creatives to enhance credibility and trustworthiness
  • Creating business travel content that highlights commercial opportunities in Saudi Arabia

Results

Results (within 6 months):

  • 70% reduction in cost per completed application
  • 195% growth in corporate client accounts
  • 85% higher click-through rate on application process ads
  • 450% return on advertising spend (ROAS)

Conclusion

Leveraging Zebra Techies Solution (ZTS)’s skilled LinkedIn advertising strategy, Saudi Arabia Visa experienced notable increases in application numbers and business client growth, establishing themselves as the go-to visa service for corporate travelers and companies.