Project Overview

Little Thinker is the best choice for every child belonging to the early stage of adopting learning skills. Their exclusive range of international education products is specially designed for toddlers to boost and instill learning habits in them. They are the pioneering online stop that can move the toddler into the world of imagination where quality meets excellence. With their world-class products, you can offer an imaginative world to your child.

Our team was catapulting Little Thinker into the stratosphere of educational toy sales. Emphasizing ROAS, we implemented laser-targeted ads that took their rank on the higher steps. Little Thinker wasn't just thriving, it was dominating the market like a benevolent T-Rex, shaping future geniuses one building block at a time. We didn't just help them, we became the secret sauce that turned cute toddlers into mini Einsteins!

Challenges

So, what were they looking for in a digital marketing partner? Little Thinker was searching for an agency that concentrates on value as much as results do. Our in-house experts have managed to:

 
 
  • Resolve technical glitches
  • Engage organic leads to their sites
  • Manage their PPC campaigns
  • Offer cutthroat digital landscape
  • Enhance brand awareness
  • Sharmila WIll Pay me
  • Customizable Templates
  • Voiceover and Audio Editing
  • Text-to-Speech Conversion
  • One-Click Transitions and Effects

Time is money for every business. Little Thinker was in search of someone who possesses in-depth knowledge about managing effective PPC campaigns. On top of that, they required a team that utilizes their expertise with effective communication. As Little Thinker chose us, we too were committed to offering the finest PPC management with our trained and professional in-house team. To ensure the client is informed, we communicated our approach early.

Key Features

Our prime focus is to induce Little Thinker and its appearance on the digital platform. Our team were thoroughly focused on casting a wide net by implementing Smart shopping and brand campaign. We were committed to building enhanced brand awareness with dedicated campaigns and showcasing hot sellers with efficient marketing strategies. Plus, we were more inclined to offer an automated and efficient way to reach potential customers through our Google Ads campaign across the various search and display networks.

 
 
  • 1 Optimising the product feed
  • 2 Crafting compelling Ad copy
  • 3 Leveraging Ad extensions
  • 4 Leverage Bidding strategies
  • 5 Maximise conversion value
  • 6 Target ROAS
  • 7 Segment the campaigns
  • 8 Track and analyze performance utilised remarketing lists for search Ads
  • 9 Tailoring personalised Ad copies
  • 10 Track key metrics

Starting with small steps forward, we implemented unique strategies and monitored the conversion rates and ROAS Skyrocket closely. Due to this reason, Little Thinker embraced broad matches for their core campaigns, repeating the recipe for success. In essence, the main focus of our PPC campaigns boils down to achieving specific business objectives, whether that's acquiring new customers, nurturing existing ones, or simply getting your brand out there.

 
 
 
 
 
 

Outcome

What’s the impact of this powerful partnership? Little Thinker witnessed a whopping decrease in cost per lead (CPL) of their PPC ads campaign. Our exceptional team has successfully achieved a remarkable rate of transition. Here is the shift:  

  •  Clicks: 23.7k
  •  Impressions: 2.83M
  •  Avg. CPC Downfall: dh0.37
  •  Conversion boost: 432.00

This remarkable shift with the hand of smart shopping and brand campaigns has had a great impact on the digital presence of the company. On working constantly on numerous important aspects such as promotional banners, product error correction, efficient resource allocation and data-driven decision making, we increased lead generation has pushed them forward in the search results and made their brand as one of the consistent names in the search panel. And we are the ones who accomplished it while maintaining high-quality leads. We also laid strong emphasis on their organic online presence, driving a significant hike in organic sessions and contact form submissions. Yes, it was true that initially, Little Thinker hardly had any idea if they could sit back and watch their customers migrate online through their website. However, we were their game-changing partners and were encouraged to remain focused on offering a digitally savvy service and take the PPC campaigns to the next level to help them achieve significant growth for their online business. Thus, our success was all unique and exceptional.

Your Goal Is Our Desire To Succeed

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